Welcome to my article How to Start a Blog in 2025 (Step-by-Step Guide). So, you’ve decided to start a blog in 2025. Welcome to the club! Whether you’re looking to share your thoughts, build an online empire, or finally get paid for your ramblings (we see you, future influencer), starting a blog is one of the most exciting and rewarding ventures you can embark on. But, before you start dreaming of monetizing your blog and living the digital nomad life, let’s get real for a second: it’s 2025. The blogging world has changed, and to stand out, you’ll need more than just a catchy name and a cute theme.
So, whether you’re here because you’ve got a burning passion to share with the world or you’re simply looking to jump on the “I’m a blogger now” bandwagon (no judgment, we’ve all been there), this guide has got you covered. Ready to dive in? Let’s get that blog of yours off the ground and set up for success in 2025!
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Choose Your Blogging Niche: Find Your Blog’s Sweet Spot
Alright, let’s kick things off with thefirst big decision you’ll make on your blogging journey: choosing your niche. Think of your niche as the flavor of your blog’s ice cream cone. Sure, you could just grab a scoop of vanilla, but where’s the fun in that? You need to pick something that excites you and keeps your readers coming back for more. And no, “I blog about everything” is not a niche—sorry to break it to you.
Picking the right niche is crucial for your blog’s success. If you pick something too broad (like “lifestyle”), you’re going to get lost in a sea of blogs that are already doing it better. But if you pick something too niche-y (say, “knitting hats for alpacas”), you might run out of content ideas—or, let’s be real, readers. So, what’s the sweet spot?
Here’s how to pick your niche:
Find Your Passion: What are you truly excited about? If you’re not passionate about your topic, you’ll burn out faster than your laptop on a hot summer day. Your blog should be something you can talk about for hours without getting bored. Think about topics that spark your curiosity and make you feel like a kid in a candy store.
Check the Demand: While your passion is super important, you also want to make sure there’s an audience out there. You could blog about underwater basket weaving, but if no one’s Googling it, you might not get many visitors. Use tools like Google Trends, Ubersuggest, or Ahrefs to see if your niche has a search audience.
Balance Passion with Profit: Sure, you love cats and could write a whole blog about them (don’t worry, we don’t judge). But is there potential for monetization? Can you sell products, do affiliate marketing, or offer services around it? You want to make sure there’s a market for your blog and potential ways to monetize it down the line. The money can come in different forms, whether it’s affiliate links for pet products or creating your own cute cat-themed digital products.
Pro tip: Your niche doesn’t have to be ultra-specific at first—think of it as a loose outline. You can always narrow it down later once you start creating content and understanding what your audience loves most.
Examples of Profitable Niches:
Personal Finance: Budgeting, saving, and making money with a side hustle. (Everyone wants to know how to stop spending $7 on lattes.)
Health & Fitness: Whether it’s weight loss, yoga, or mental health, people are always looking for wellness advice.
Digital Marketing & Blogging: Yes, you can blog about blogging. It’s like a never-ending spiral of advice—and it’s big business.
Tech & Gadgets: Reviews, tutorials, or news about the latest tech—people always want to know what gadget to buy next.
Home Organization & Minimalism: Because, let’s face it, we could all use some help with that closet that’s threatening to swallow us whole.
The key takeaway? Find something that lights you up and makes your readers say, “Yes, I need this in my life!” Your niche should be an intersection of your interests, what people are looking for, and something that you can sustainably write about for months or even years to come.
Set Up Your Blog (Choosing a Platform & Domain)
Now that you’ve picked your niche (congrats, you’re one step closer to being a blogging pro), it’s time to get down to the techy stuff—setting up your blog. Don’t panic! You don’t need to be a coding genius to pull this off, I promise. With the right tools and guidance, this part is smoother than a well-brewed cup of coffee. Let’s dive in.
Choosing the Right Blogging Platform: Your Blog’s Foundation
First things first: where are you going to build your blog? The platform you choose is like the foundation of your house—get it wrong, and your blog could collapse faster than a house of cards in a windstorm.
There are plenty of platforms out there in 2025, but let’s focus on the ones that actually make your life easier, not harder.
WordPress.org (self-hosted):
The king of blogging platforms, and for good reason. WordPress is flexible, powerful, and has a million plugins to help you do anything from SEO optimization to adding a contact form. The downside? You need your own hosting, but that’s a small price to pay for full control over your blog. It’s like owning a house versus renting an apartment. If you’re serious about blogging long-term, this is your platform.
Why it’s great for beginners:
Easy to use, with drag-and-drop tools.
Endless customization options.
Perfect for SEO and scaling up your blog.
Wix:
For those who prefer a simpler, more visual setup, Wix is a solid option. It’s a drag-and-drop website builder that doesn’t require you to mess with too many technicalities. Perfect if you want to get your blog up and running without learning how to manage a server or install plugins. Just beware: once you get bigger, you might hit some limitations on flexibility.
Why it’s good for beginners:
No tech knowledge required.
Easy to design.
Fast setup.
Ghost:
If you’re all about speed, simplicity, and content-focused blogging, Ghost is a modern platform that’s gaining traction in 2025. It’s minimalist, fast, and great for writers who want their content to shine. But, Ghost isn’t as customizable as WordPress, and you’ll need to pay for hosting as well.
Why it’s perfect for specific types of blogs:
Fast and sleek design.
Great for bloggers focused on subscriptions and memberships.
Choosing the Right Domain Name: The “What’s In a Name?” Dilemma
Now, let’s talk about your domain name. It’s like picking a name for your firstborn child (no pressure). It’s going to represent your brand, so make sure you get it right!
Here are some tips to make sure your domain name doesn’t suck:
Keep it short, sweet, and memorable: You don’t want people stumbling over your domain name like it’s a tongue twister. Stick to something easy to spell, pronounce, and remember.
Use keywords if possible: If you can naturally include a keyword related to your niche, even better! This can help with your SEO and make it clear what your blog is about. For example, if you blog about vegan recipes, something like “VeganEats.com” would instantly tell people what to expect.
Avoid hyphens and numbers: Seriously, avoid them. They’re confusing, they make the domain harder to remember, and they’ll make you sound like a spammy website. No one wants that.
Bonus tip: Think long-term! Pick a domain name that will grow with your blog, even if your blog evolves over time. Don’t paint yourself into a corner with something too niche-y. Think about the bigger picture—maybe you’ll start with “vegan-recipes-for-beginners.com,” but eventually you might want to expand into broader health topics.
Where to Buy a Domain:
You can purchase a domain from registrars like Namecheap, GoDaddy, or Bluehost. Hosting providers like Bluehost also offer domain registration, so you can get both hosting and your domain in one neat little package.
Setting Up Hosting: A Stable Home for Your Blog
Once you’ve picked your platform and domain, it’s time to host your blog. Hosting is essentially where your blog “lives” on the internet, like renting an apartment for your website.
Best Beginner-Friendly Hosting Providers:
Bluehost: Affordable, easy to set up, and officially recommended by WordPress. They even throw in a free domain for your first year.
SiteGround: Known for excellent customer service and faster load times, making it a great option if you want top-notch support.
WP Engine: Perfect for bloggers who are a bit more advanced and want a hassle-free, managed WordPress experience.
Once you’ve signed up for hosting, most providers offer a one-click WordPress installation, so you can have your blog up and running in less time than it takes to binge-watch an episode of your favorite show.
SEO Tip: Don’t skimp on speed. Choose a reliable host with fast loading times. If your blog takes forever to load, your readers—and Google—will hit the back button faster than you can say “404 Error.”
By the time you’ve chosen your platform, domain, and hosting, you’ll have the foundations of your blog set up and ready to rock. Now, go ahead and let your creative juices flow because your blog’s about to become something great!
Customize Your Blog’s Design & Layout: Make It Pretty, But Functional
Congrats! Your blog is up and running, and now it’s time to make it look like you actually know what you’re doing. Customizing your blog’s design and layout is your chance to show off your personal style (or, let’s be real, your future branding empire). But here’s the thing: it’s not just about making your blog look cute—it’s about making it easy for your readers to navigate and find the content they crave. After all, you don’t want them leaving faster than you can say “bounce rate,” right?
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Let’s break it down into simple steps to help you design a blog that’s visually appealing, user-friendly, and optimized for your audience.
Choosing the Right Theme: The First Step to Blog Chic
Your theme is the clothing for your blog. It’s the first thing people see, and like any good outfit, it needs to make a statement. But don’t worry, choosing a theme doesn’t have to be as stressful as picking out a new wardrobe for a job interview. WordPress, Wix, and other platforms make it super easy to pick a theme that fits your blog’s vibe.
Free vs. Paid Themes:
Free themes are like your basic black tee—they’re functional, but they won’t win you any fashion awards. They’re often more generic, but they get the job done.
Paid themes are your statement pieces. These often come with advanced customization options, better support, and some sleek designs that’ll make your blog look premium. You can find paid themes on sites like ThemeForest or StudioPress.
Pro tip: Don’t just choose a theme because it looks pretty. Make sure it’s responsive (aka mobile-friendly), fast-loading, and SEO-optimized. If it’s slow on mobile, readers will bounce faster than a bouncy ball on a trampoline.
Customizing Your Blog’s Layout: How to Set Up the Perfect Homepage
Okay, now that your blog is dressed in its theme, it’s time to get serious about how it’s laid out. Think of your homepage as the lobby of a fancy hotel. You want it to be welcoming, easy to navigate, and give visitors a taste of what’s inside.
Homepage Design:
Your homepage is the first thing people will see when they visit, so it needs to make an impression. Should you go for a blog-style layout where the latest posts are front and center? Or maybe you want a more static homepage that introduces your blog’s purpose with a nice, big “Welcome!” message and a few calls to action? The choice is yours!
Pro tip: Whatever layout you choose, make sure it’s clean and easy to navigate. Don’t clutter it with too many ads or distracting widgets—focus on giving readers the information they need without overwhelming them.
The Importance of a Sidebar:
A sidebar is like your blog’s personal assistant—it holds your most important info and helps readers navigate your site. You can use it to feature your popular posts, include an email sign-up form, or highlight your social media accounts. But keep it minimal—no one likes a cluttered desk, and no one likes a cluttered sidebar either.
Pro tip: A well-organized sidebar will boost user engagement. Add a Call to Action (CTA) like “Join my newsletter” or “Check out my top posts” to keep visitors clicking.
Key Pages You Need to Create: The Blog Essentials
Now, let’s talk about the pages every blog needs to have. These are like the foundation of a house—they’re not flashy, but they’re necessary.
About Page:
Think of this as your “Meet the Blogger” page. It’s where you can introduce yourself to your readers, share your story, and let them know why your blog exists. People want to know who they’re reading, so make sure your about page has a personal touch, and maybe toss in a fun fact or two.
Pro tip: Don’t make it all about you! Connect with your audience by explaining how your blog helps them solve a problem, learn something new, or just have a good time.
Contact Page:
You want people to reach out, whether it’s for collaborations, questions, or compliments (hey, we’re all human). Keep it simple—include a contact form, your email address, or links to your social media profiles. It doesn’t need to be a page-long novel; just make it easy for people to get in touch.
Privacy Policy & Disclaimer:
Now, I know these aren’t the most exciting pages to write, but they’re super important for keeping things legit. A Privacy Policy tells visitors how you’ll handle their data, while a Disclaimer (especially if you’re monetizing your blog) protects you legally. Use tools like Termly or Iubenda to generate these pages if you’re not sure what to include.
Fine-Tuning Your Blog’s Design: The Little Things Matter
Alright, now that the big pieces are in place, let’s talk about the little details that can make a big difference.
Fonts & Colors:
Pick fonts that are easy to read—no one likes squinting at tiny, fancy script. And choose a color palette that reflects your blog’s vibe. If your blog is all about calm and wellness, you probably don’t want to go with neon pink and electric blue. Keep it cohesive and easy on the eyes.
Images & Media:
Visual content makes your blog pop! Use high-quality images (but don’t overdo it—slow loading times are a no-go). Websites like Unsplash or Pexels offer free, stunning images that you can use to make your posts look more professional.
Pro tip: Optimize your images for SEO by adding descriptive alt text. This not only helps with search engine rankings but also makes your blog more accessible to people using screen readers.
Navigation:
Clear, easy-to-use navigation is key. If readers can’t find what they’re looking for, they’ll bounce. So, make sure your main categories (like “Recipes,” “Travel,” or “Lifestyle”) are clearly listed in your menu, and add a search bar for those who prefer to dig deeper.
By now, your blog is looking fabulous—and more importantly, it’s functional. Remember: design is all about balancing beauty with usability. You want your readers to feel comfortable, not overwhelmed. So, keep it clean, easy to navigate, and visually appealing. After all, first impressions matter.
Create High-Quality Content & Optimize for SEO: The Secret Sauce to Blog Success
Alright, so you’ve got your blog up, your theme is looking snazzy, and now comes the fun part: content creation. This is where you can really let your creativity run wild. But before you start typing away like a caffeinated squirrel, let’s make sure you’re doing it right. Great content is the foundation of a successful blog. It’s what keeps people coming back for more. But even the best content won’t do much if no one can find it. That’s where SEO (Search Engine Optimization) comes in. Think of SEO as your blog’s personal megaphone, helping Google (and your readers) find and love your posts.
Let’s break it down into two parts: creating high-quality content and optimizing it so that Google rewards you with the sweet, sweet traffic you deserve.
Creating High-Quality Content: Give Your Readers What They Want
Creating content that resonates with your audience is crucial. If you’re not offering something your readers can’t get elsewhere, you’re missing the point. So, let’s get to the heart of content creation: what should you write about and how do you make it top-notch?
Solve Problems:
Your blog should help people in some way—whether it’s teaching them something new, solving a problem, or simply providing entertainment. The key to high-quality content is making sure it serves a purpose. For example, if you’re blogging about travel, create content like “10 Hidden Gems in Europe You Won’t Find in a Guidebook.” This kind of post delivers value by offering something fresh and useful.
Pro tip: Research common questions your audience is asking in your niche. Tools like Answer the Public or Quora can show you what people are Googling, and you can build content around these questions.
Be Authentic & Engaging:
Your audience wants to connect with you—not some robotic, bland version of yourself. Inject your personality into your writing, whether that means humor, personal anecdotes, or a unique perspective. People follow blogs because they like the writer behind them. If your content feels real, people will stick around longer.
Pro tip: Write in a conversational tone. Imagine you’re having a chat with your reader, not lecturing them. Add a bit of humor, or share relatable experiences. It’s all about building that human connection.
Write Long-Form Content:
While short blog posts can work for certain topics, long-form content (1,500+ words) tends to perform better in search engines and gives you more room to dive deep into your subject. The more valuable information you provide, the more likely readers will see you as an authority in your niche.
Pro tip: Focus on depth, not fluff. If you’re writing a “How-to” post, make sure it’s comprehensive. No one likes clicking on an article that promises to teach them something, only to be left hanging with vague advice.
Edit Like a Pro:
Listen, we’ve all been there: you’ve written the perfect post in one sitting, and you’re ready to hit publish. But before you do, go over it with a fine-tooth comb. Look for grammatical errors, awkward phrasing, or anything that could trip up your readers. A well-edited post shows professionalism and attention to detail.
Optimizing for SEO: Make Google Your Best Friend
Now that your content is top-notch, it’s time to make sure people can actually find it. Enter SEO—your blog’s secret weapon. SEO involves tweaking your blog to make sure Google understands what it’s about, so it can rank it higher in search results.
Keyword Research: Find Your Golden Words
The first step in SEO is keyword research. This is the process of finding out what your audience is searching for. Think of it like fishing—if you cast your net in the right spot, you’ll catch more fish. Use tools like Google Keyword Planner, Ubersuggest, or Ahrefs to find relevant keywords for your niche. For example, if you’re writing about vegan recipes, keywords could include “easy vegan dinner recipes” or “healthy vegan meal ideas.”
Pro tip: Don’t just go for high-volume keywords. Focus on long-tail keywords—these are more specific and often easier to rank for. For example, instead of targeting “vegan recipes,” try something like “easy vegan recipes for beginners.”
On-Page SEO: Give Google What It Wants
Once you have your keywords, it’s time to optimize your post. Here’s a quick checklist for on-page SEO:
Title: Include your main keyword in your title. For example, “10 Easy Vegan Recipes for Beginners.”
Meta Description: This is the short blurb that appears below your title in search results. Make sure it’s clear, compelling, and includes your main keyword.
Headings: Use H1, H2, and H3 tags to organize your content. Include relevant keywords in these headings to make it easier for Google to understand what your post is about.
Internal Links: Link to other blog posts within your website. This helps Google crawl your site more effectively and encourages readers to explore more content.
Alt Text for Images: When you upload an image, add descriptive alt text that includes your keyword. This helps your content rank in image searches and boosts accessibility.
Pro tip: Avoid keyword stuffing. Use your keywords naturally throughout the post. Google knows when you’re trying to game the system.
Speed & Mobile Optimization
Google loves fast websites—so if your blog takes forever to load, it could hurt your rankings. Make sure your images are compressed, your hosting is reliable, and you’re using tools like Google PageSpeed Insights to monitor your site’s performance.
Pro tip: Optimize for mobile-first. More people are browsing the web on mobile devices than ever before, so make sure your blog is responsive and looks great on smartphones.
Backlinks: The Popularity Contest of the Internet
Backlinks are links from other websites pointing to your blog. Google sees these as votes of confidence. The more high-quality backlinks you have, the better your chances of ranking higher. But don’t go chasing links from shady sites. Focus on getting natural backlinks from reputable sources in your niche.
Pro tip: Guest blogging, influencer outreach, and creating shareable content (like infographics) can help you get more backlinks.
By now, you should be on your way to creating killer content that people not only want to read but can actually find in search engines. Remember, great content is all about value—give people something they can’t get anywhere else. And with SEO on your side, you’ll be able to get it in front of the right audience.
Promote Your Blog & Monetize Your Content: The Money-Making Party Begins
Okay, we’ve built the perfect blog, filled it with awesome content, and optimized it for SEO. Now it’s time to do what every blogger dreams of: get people to read your posts and make some money while doing it. Because let’s be real—blogging isn’t just a hobby (well, it can be), but it’s also a way to turn your passion into a side hustle, or maybe even your full-time gig. So, let’s break down how to promote your blog and then turn that traffic into cash. It’s time to crank up the promotion and get those dollars rolling in!
Promote Your Blog: Get the Word Out and Attract Readers
If a blog gets published but no one reads it, does it really exist? Spoiler alert: not really. You’ve got to promote your blog, otherwise, it’ll be like shouting into the void. But don’t worry, it doesn’t take a rocket scientist to get eyeballs on your posts.
Social Media: Your Blog’s Personal PR Agent
Social media is your best friend when it comes to promotion. Whether you’re a Twitter guru, an Instagram influencer-in-the-making, or a TikTok star waiting to happen, platforms like these can drive a ton of traffic to your blog. Share your blog posts on social media regularly, and don’t just settle for one or two platforms—spread the love!
Instagram: Post eye-catching images, create stories about your latest blog post, and use hashtags that relate to your niche. A well-timed post can drive tons of traffic.
Twitter: Share bite-sized insights from your blog, tease your upcoming content, and engage in relevant Twitter chats.
TikTok: If you can create short, engaging videos related to your blog, TikTok is a goldmine. Use humor, tips, or behind-the-scenes footage to connect with your audience.
Pro tip: Don’t just share links. Engage with your followers, respond to comments, and become a part of the online community. Social media isn’t just about broadcasting; it’s about building relationships.
Email Marketing: Because Emails Aren’t Dead (Yet)
Email marketing is one of the most effective ways to keep your readers coming back for more. When someone subscribes to your blog, they’re essentially raising their hand and saying, “Yes, I want more!” So, don’t ignore them. Build an email list and send out regular updates with new posts, exclusive content, and special promotions.
Email Sign-up Form: Make sure you have a prominent email sign-up form on your blog. Pop-up forms are a great way to capture attention, but don’t overdo it (no one likes a pop-up invasion).
Offer Freebies: Encourage sign-ups by offering a freebie—like a downloadable eBook, checklist, or resource guide related to your niche. This gives people an incentive to join your list.
Pro tip: Use tools like ConvertKit or Mailchimp to automate your emails and make the process easier. Plus, they’re great for segmenting your list so you can send targeted content.
Collaborations & Guest Posts: Teamwork Makes the Dream Work
Blogging doesn’t have to be a solo journey. Collaborate with other bloggers in your niche. Not only can this help you tap into new audiences, but it can also give you fresh perspectives and new ideas. Consider writing guest posts for other blogs, or inviting other bloggers to contribute to your site. This way, you both benefit from each other’s audiences.
Pro tip: Make sure you collaborate with bloggers who share similar values and audience interests. It’s all about finding the right fit.
Paid Ads: When You’re Ready to Invest
If you’ve got the budget and want to accelerate your growth, paid ads can be a good option. You can use Facebook Ads, Google Ads, or even Pinterest Ads to get your blog in front of a wider audience. The best part? You can target specific groups of people who are most likely to be interested in your content.
Pro tip: Start small with ads and test different strategies. Monitor your results and adjust your ads accordingly. It’s all about finding the best ROI.
Monetize Your Content: Turn Your Passion into Profit
Now, let’s talk about the fun part—making money. Whether you’re blogging as a side hustle or aiming to replace your full-time income, there are plenty of ways to monetize your content. Here are some of the most popular methods:
Affiliate Marketing: Recommending Products & Earning Commissions
Affiliate marketing is like being a professional shopper (who doesn’t want that job, right?). When you promote a product or service on your blog and someone buys it through your unique affiliate link, you earn a commission. It’s a win-win—you help your readers discover something useful, and you get paid for it.
Where to Start: Sign up for affiliate programs like Amazon Associates, ShareASale, or CJ Affiliate. Once you’re approved, you can start incorporating affiliate links into your posts, product reviews, or even dedicated recommendations.
Pro tip: Always disclose when you’re using affiliate links. Honesty builds trust with your readers.
Display Ads: Passive Income with Every Click
Display ads are like the silent worker bees of monetization. With Google AdSense or Mediavine, you can place ads on your blog, and as people visit your site and click on them, you earn money. The more traffic you get, the more you can earn—but don’t expect to retire tomorrow from display ads alone. They’re great as a supplemental income source.
Pro tip: Don’t overcrowd your site with ads. Too many can hurt your user experience and lead to a higher bounce rate.
Selling Digital Products: Create Once, Sell Forever
If you’ve got a talent for creating digital products (like eBooks, courses, printables, or templates), this is a fantastic way to monetize your blog. The beauty of selling digital products is that once they’re created, they can be sold repeatedly without any extra work. Plus, digital products often have a high profit margin!
How to Start: Create something valuable for your audience. Maybe it’s a detailed eBook on a topic you cover frequently, a course on a skill you’re an expert in, or printables that make life easier.
Pro tip: Make sure your digital product aligns with your niche. Your readers are already interested in your blog’s content, so they’ll be more likely to buy products that fit their interests.
Sponsored Content: Get Paid to Write About Brands
As your blog grows in authority, you may start getting offers from brands who want you to write about their products. This is called sponsored content, and it can be a lucrative way to monetize your blog. You get paid to share a brand’s message with your audience in a way that feels authentic.
Pro tip: Only work with brands that align with your values and resonate with your audience. If it doesn’t feel like a natural fit, your readers will notice.
Conclusion: The Road to Blogging Success is Just Beginning
Congratulations, my friend—you’ve made it through the ultimate guide to starting and monetizing a blog in 2025! Now that you’ve got all the tools, tips, and tricks in your blogging toolkit, it’s time to take action and turn your blog into the thriving, money-making machine you’ve been dreaming about.
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Blogging isn’t a “get rich quick” scheme (sorry, that’s not how it works), but with consistent effort, creativity, and the right strategies, you can definitely carve out a profitable space in the online world. Whether you’re sharing your passion for food, fashion, tech, or whatever floats your boat, the key is to create content that resonates with your audience, promote it smartly, and—of course—find ways to monetize it.
Remember, success won’t happen overnight, but don’t let that discourage you. Every blog post, every social media share, and every little tweak you make gets you closer to your goals. And most importantly, keep your enthusiasm high and your mindset positive. Blogging is a journey, not a destination.
So, what’s next? Start brainstorming that niche, pick a platform, and launch your blog. Once you get the ball rolling, the possibilities are endless. Whether you want to blog as a hobby, a side hustle, or a full-time career, there’s no better time than 2025 to jump in and make your mark in the blogging world.
Here’s to creating awesome content, building an engaged audience, and maybe even raking in some cash along the way. Happy blogging, and good luck on your exciting new adventure!
Thanks a lot for reading my article on “How to Start a Blog in 2025 (Step-by-Step Guide)” till the end. Hope you’ve helped. See you with another article.